Project / Brand Identity & Package Design
Client / Toraño Cigars
Toraño’s Vault A-008 line was launched at IPCPR2011 at the 79th Annual Convention & International Trade Show held July 17-21 in Las Vegas, NV. The “Blends from the Vault” cigars are a celebration of the Toraño family’s legacy and highlights four generations of family tobacco growing and manufacturing. Our goal was to find a balance between modern style and traditional design elements to create an instant classic. Our design incorporates modern typography, ornate graphic elements and a bold color palette which highlights the cigar’s beautiful Shade Grown Nicaraguan Colorado wrapper leaf.